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	<title>Knovolo Mobile Marketing Reviews</title>
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	<link>http://knovolo.wordpress.com</link>
	<description>Analyzing Mobile Marketing Campaigns</description>
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		<title>Knovolo Mobile Marketing Reviews</title>
		<link>http://knovolo.wordpress.com</link>
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		<title>Mobile Marketing on King County Metro</title>
		<link>http://knovolo.wordpress.com/2012/02/06/mobile-marketing-on-king-county-metro/</link>
		<comments>http://knovolo.wordpress.com/2012/02/06/mobile-marketing-on-king-county-metro/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 17:32:31 +0000</pubDate>
		<dc:creator>sharkeytim</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[MSTag]]></category>
		<category><![CDATA[King County Metro]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[qr code pointing to non-mobile site]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=280</guid>
		<description><![CDATA[I stumbled across this picture that I had taken last year and decided to take an in-depth look at it. It&#8217;s an advertisement on the back of a King County Metro bus with a QR code (&#8220;Quick Reference&#8221; code). The scanned code points to PAWSwalk.net which is also spelled out next to the QR code [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=280&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">sharkeytim</media:title>
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			<media:title type="html">Mobile QR code on King County Metro bus</media:title>
		</media:content>

		<media:content url="http://knovolo.files.wordpress.com/2012/02/photo-feb-01-2-08-08-pm.png?w=200" medium="image">
			<media:title type="html">PAWSwalk.net on an iPhone</media:title>
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		<item>
		<title>Starbucks Frappuccino &#8220;Mix It Up&#8221; Campaign with QR Code</title>
		<link>http://knovolo.wordpress.com/2012/01/10/starbucks-frappuccino-mix-it-up-campaign-with-qr-code/</link>
		<comments>http://knovolo.wordpress.com/2012/01/10/starbucks-frappuccino-mix-it-up-campaign-with-qr-code/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 17:27:12 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[QR Code]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[starbucks]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=261</guid>
		<description><![CDATA[A couple of months ago, I took this picture of Starbucks&#8217; &#8220;Mix It Up&#8221; Frappuccino campaign &#8230; not just because of the cool artwork, but because there&#8217;s a QR code on it (hard as it may be to see). Though it may be tricky to scan off this photo, the QR code points to http://starbucks.com/Frappuccino/aloha. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=261&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">bluejayfrost</media:title>
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		<media:content url="http://knovolo.files.wordpress.com/2012/01/starbucks-mix-it-up-frappaccino.jpg?w=112" medium="image">
			<media:title type="html">Starbucks Mix It Up Frappaccino</media:title>
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		<title>Cell Phone Parking Lot at SeaTac Airport Offers QR Code with Recent Arrivals</title>
		<link>http://knovolo.wordpress.com/2012/01/04/cell-phone-parking-lot-at-seatac-airport-offers-qr-code-with-recent-arrivals/</link>
		<comments>http://knovolo.wordpress.com/2012/01/04/cell-phone-parking-lot-at-seatac-airport-offers-qr-code-with-recent-arrivals/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 17:51:00 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[QR Code]]></category>
		<category><![CDATA[cell phone]]></category>
		<category><![CDATA[good qr code]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[mobile website]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[QR Codes]]></category>
		<category><![CDATA[seatac airport]]></category>

		<guid isPermaLink="false">https://knovolo.wordpress.com/?p=245</guid>
		<description><![CDATA[Ever since Seattle airport&#8217;s cell phone parking lot opened in December 2004, it has been heavily used by Seattleites. I&#8217;ve been there myself, listening to the radio and wondering whether my friend&#8217;s flight had arrived. One late night in 2008 I actually waited there over an hour because I wasn&#8217;t aware of a long delay! [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=245&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">bluejayfrost</media:title>
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			<media:title type="html">SeaTac Flight Arrivals on Your Smartphone</media:title>
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		<media:content url="http://knovolo.files.wordpress.com/2011/01/seatacmobilewebarrivalsscreenshot.png?w=100" medium="image">
			<media:title type="html">SeaTac Mobile Web Arrivals Screenshot</media:title>
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		<item>
		<title>Over a year of Mobile Marketing at Blue C Sushi</title>
		<link>http://knovolo.wordpress.com/2011/12/22/over-a-year-of-mobile-marketing-at-blue-c-sushi/</link>
		<comments>http://knovolo.wordpress.com/2011/12/22/over-a-year-of-mobile-marketing-at-blue-c-sushi/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 17:45:56 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[good qr code]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile website]]></category>
		<category><![CDATA[QR code]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=239</guid>
		<description><![CDATA[It&#8217;s hard to believe, but it was exactly one year ago today that I posted about mobile marketing efforts at Blue C Sushi. I&#8217;m happy to report that they&#8217;re still at it, and although I don&#8217;t think they read my previous post, there are some notable improvements. This ad offers a free plate of sushi [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=239&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://knovolo.wordpress.com/2011/12/22/over-a-year-of-mobile-marketing-at-blue-c-sushi/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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			<media:title type="html">bluejayfrost</media:title>
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		<media:content url="http://knovolo.files.wordpress.com/2011/12/free-green-plate-at-blue-c-sushi.jpg?w=169" medium="image">
			<media:title type="html">Free Green Plate at Blue C Sushi: QR Code</media:title>
		</media:content>

		<media:content url="http://knovolo.files.wordpress.com/2011/12/screenshot-of-mobile-marketing-link-from-blue-c-sushi.jpg?w=170" medium="image">
			<media:title type="html">Screenshot of Mobile Marketing Link from Blue C Sushi</media:title>
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		<item>
		<title>Chandlers &amp; BSU Mobile QR Code Efforts</title>
		<link>http://knovolo.wordpress.com/2011/12/17/chandlers-bsu-mobile-qr-code-efforts/</link>
		<comments>http://knovolo.wordpress.com/2011/12/17/chandlers-bsu-mobile-qr-code-efforts/#comments</comments>
		<pubDate>Sat, 17 Dec 2011 18:25:00 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[QR Code]]></category>
		<category><![CDATA[bad qr code]]></category>
		<category><![CDATA[good qr code]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile website]]></category>
		<category><![CDATA[QR Codes]]></category>

		<guid isPermaLink="false">https://knovolo.wordpress.com/?p=229</guid>
		<description><![CDATA[As I was walking through the Boise airport this morning two QR codes caught my attention. While QR Codes are getting more common, many still point to full-sized websites. Tsk-tsk. Take for example this ad for Chandlers Boise: The QR code is nice and big, and the signage is well done and certainly makes me [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=229&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://knovolo.wordpress.com/2011/12/17/chandlers-bsu-mobile-qr-code-efforts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">bluejayfrost</media:title>
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			<media:title type="html">image</media:title>
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			<media:title type="html">image</media:title>
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		<item>
		<title>Smithsonian Channel Mobile Marketing for Aerial America</title>
		<link>http://knovolo.wordpress.com/2011/08/22/smithsonian-channel-mobile-marketing-for-aerial-america/</link>
		<comments>http://knovolo.wordpress.com/2011/08/22/smithsonian-channel-mobile-marketing-for-aerial-america/#comments</comments>
		<pubDate>Mon, 22 Aug 2011 18:20:39 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[Museums]]></category>
		<category><![CDATA[QR Code]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[mobile video]]></category>
		<category><![CDATA[mobile website]]></category>
		<category><![CDATA[QR Codes]]></category>
		<category><![CDATA[Short Code]]></category>
		<category><![CDATA[SMS]]></category>
		<category><![CDATA[Text Messaging]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=212</guid>
		<description><![CDATA[I came across a fantastic mobile engagement on the back of this year&#8217;s Smithsonian Folklife Festival brochure. These guys really put a lot of thought into this mobile promotion, and for the most part, it created an excellent mobile user experience in a time when many marketers are throwing together poor mobile campaigns. More Ways [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=212&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://knovolo.wordpress.com/2011/08/22/smithsonian-channel-mobile-marketing-for-aerial-america/feed/</wfw:commentRss>
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			<media:title type="html">bluejayfrost</media:title>
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		<media:content url="http://knovolo.files.wordpress.com/2011/08/arialamerica.jpg?w=121" medium="image">
			<media:title type="html">Aerial America&#039;s Mobile Marketing Campaign</media:title>
		</media:content>

		<media:content url="http://knovolo.files.wordpress.com/2011/08/aerialamerica2.png?w=300" medium="image">
			<media:title type="html">Aerial America Mobile Marketing Website</media:title>
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	</item>
		<item>
		<title>Tutta Bella QR Code for Happy Hour Menu</title>
		<link>http://knovolo.wordpress.com/2011/08/17/tutta-bella-qr-code-for-happy-hour-menu/</link>
		<comments>http://knovolo.wordpress.com/2011/08/17/tutta-bella-qr-code-for-happy-hour-menu/#comments</comments>
		<pubDate>Wed, 17 Aug 2011 18:35:50 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[QR Code]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[tutta bella]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=205</guid>
		<description><![CDATA[Here we have yet another example of a poorly-conceived QR code campaign. But before we get into the muck, I should start by saying that I&#8217;m a huge fan of the graphic that Tutta Bella used to make their QR code more visually appealing. Rather than just a black-and-white square filled with weird boxes (like [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=205&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://knovolo.wordpress.com/2011/08/17/tutta-bella-qr-code-for-happy-hour-menu/feed/</wfw:commentRss>
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			<media:title type="html">bluejayfrost</media:title>
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		<media:content url="http://knovolo.files.wordpress.com/2011/08/imag0570.jpg?w=278" medium="image">
			<media:title type="html">Tutta Bella Tomato QR Code</media:title>
		</media:content>
	</item>
		<item>
		<title>Texting for &#8220;Free French Fare&#8221; at Mon Ami Gabi</title>
		<link>http://knovolo.wordpress.com/2011/07/25/texting-for-free-french-fare-at-mon-ami-gabi/</link>
		<comments>http://knovolo.wordpress.com/2011/07/25/texting-for-free-french-fare-at-mon-ami-gabi/#comments</comments>
		<pubDate>Mon, 25 Jul 2011 17:42:43 +0000</pubDate>
		<dc:creator>Jay Frost</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[SMS]]></category>
		<category><![CDATA[Text Messaging]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=199</guid>
		<description><![CDATA[The marketing folks at Mon Ami Gabi were certainly headed in the right direction when they set up their texting program, but it falls short in many ways. As a customer that is rather attached to my mobile phone, I was intrigued by the text message call-to-action (CTA) on this flyer. I texted in the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=199&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://knovolo.wordpress.com/2011/07/25/texting-for-free-french-fare-at-mon-ami-gabi/feed/</wfw:commentRss>
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			<media:title type="html">bluejayfrost</media:title>
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		<media:content url="http://knovolo.files.wordpress.com/2011/07/monamigabi-e1311375062642.jpeg?w=214" medium="image">
			<media:title type="html">MonAmiGabiTextingFlyer</media:title>
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		<item>
		<title>Boom Noodle&#8217;s QR Code Gets Facebook LIKE</title>
		<link>http://knovolo.wordpress.com/2011/07/15/boom-noodles-qr-code-gets-facebook-like/</link>
		<comments>http://knovolo.wordpress.com/2011/07/15/boom-noodles-qr-code-gets-facebook-like/#comments</comments>
		<pubDate>Fri, 15 Jul 2011 18:42:23 +0000</pubDate>
		<dc:creator>gregbouwens</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[QR Code]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[cell phone]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[QR code]]></category>

		<guid isPermaLink="false">http://knovolo.wordpress.com/?p=188</guid>
		<description><![CDATA[QR Codes are popping up all over the place this summer in the United States. While recently enjoying a meal at Boom Noodle, I spotted yet another QR Code and great mobile call-to-action on a small black flyer. The idea here is that while customers like me are eating, we can scan the QR Code [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=188&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://knovolo.wordpress.com/2011/07/15/boom-noodles-qr-code-gets-facebook-like/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">gregbouwens</media:title>
		</media:content>

		<media:content url="http://knovolo.files.wordpress.com/2011/07/boomnoodle.jpeg?w=231" medium="image">
			<media:title type="html">BoomNoodleQRCodeFlyer</media:title>
		</media:content>
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		<item>
		<title>Taco Bell Thinks &#8216;Outside the Bun&#8217; with its Mobile Experience</title>
		<link>http://knovolo.wordpress.com/2011/07/12/taco-bells-mobile-experience/</link>
		<comments>http://knovolo.wordpress.com/2011/07/12/taco-bells-mobile-experience/#comments</comments>
		<pubDate>Tue, 12 Jul 2011 23:11:47 +0000</pubDate>
		<dc:creator>knovolo</dc:creator>
				<category><![CDATA[Mobile Marketing Review]]></category>
		<category><![CDATA[Mobile Recruiting]]></category>
		<category><![CDATA[QR Code]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[mobile recruiting]]></category>
		<category><![CDATA[mobile video]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[SMS]]></category>
		<category><![CDATA[taco bell]]></category>
		<category><![CDATA[Text Messaging]]></category>

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		<description><![CDATA[While enjoying a couple of supreme tacos today at Taco Bell, I was delighted to find two supreme mobile call-to-actions: 1 &#124; The first was a flyer advertising jobs at Taco Bell. It had a QR code which, once I scanned it, took me to a page about jobs and careers at TBell. This page [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=knovolo.wordpress.com&amp;blog=17462234&amp;post=173&amp;subd=knovolo&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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